PropulSell Studio / Editorial

The campaign in your head, made visible.

Start with a sentence or a reference. Add a model, your products, an angle, background and styling to shape an editorial image that feels unmistakably yours.

Create an editorial image Explore the workflow

Your prompt
Your product
Your point of view

Reference photo of the burgundy handbag used in the campaign

Fashion editorial photograph of a model in a charcoal suit holding a burgundy bag

Creative control

Direct every detail of the frame.

Editorial gives you a flexible canvas for a specific visual idea, from the first reference to the final composition.

Start anywhere

Write your own prompt or begin with a reference image. Build on the direction that feels right.

Bring your assets

Add a saved model and product, then choose an angle, background and styling.

Create one or many

Work on a single image or use Bulk edit to prepare several visual directions.

How it works

From mood to finished image.

Set the direction

Describe the image you want, or begin with a reference.

Build the scene

Add your model, product, angle, background and styling as you refine the brief.

Generate and keep creating

Review your image in the gallery and iterate on your next idea.

Made for expression

Your creative direction, in one place.

Go beyond a standard product shot. Editorial helps you turn a precise vision into fashion imagery for campaigns, lookbooks and social stories.

Create an editorial image

Make the next image yours.

Open Editorial and start with a thought, a reference, or a product already in your library.

Create an editorial image

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Editorial